E-commerce Rebuild for Local Retailer
A complete e-commerce rebuild that transformed a struggling online presence into a revenue-generating machine.
+156%
Sales increase
1.2s
Page load time
-40%
Cart abandonment
#1 local
Google ranking
The Challenge
Streatham Home & Garden had an outdated WooCommerce site that was slow, difficult to manage, and wasn't converting. Mobile users accounted for 70% of traffic but the site wasn't properly optimised for them. Cart abandonment was at 85%.
The Solution
We rebuilt the site from scratch using a modern headless architecture with Next.js and Shopify. The focus was on mobile-first design, lightning-fast page loads, and a streamlined checkout process. We also implemented local SEO to capture 'near me' searches.
The Results
Within 3 months, online sales increased by 156%. Cart abandonment dropped to 45%. The site now loads in under 1.5 seconds on mobile, and they rank #1 for 'garden supplies Streatham'.
“Jake didn't just build us a website — he transformed our entire online business. The results speak for themselves.”
David Richards
Owner, Streatham Home & Garden
Project Details
Client
Streatham Home & Garden
Service
Web Design
Timeline
8 weeks
Technologies
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